twiggyp.ng

A creative portfolio and storytelling platform for AJ Kitchener (Twiggy.PNG), combining artistic identity, project promotion, and social advocacy.

1. Project Overview

Twiggy.PNG is a personal creative website for an Indigenous storyteller and artist, designed for audiences engaging with comics, portfolio work, and broader social themes connected to the artist’s practice.

The site needed to do more than display artwork. It had to introduce the artist’s voice, communicate context around their work, and connect visitors to ongoing projects and channels.

2. My Role

  • Collaborated on turning a distinctive creative vision into a usable website experience without flattening personality.
  • Helped shape how key information is presented so visitors can quickly understand who the artist is, what they make, and where to follow their work.
  • Adjusted implementation details around the project’s unique mix of portfolio content, storytelling, and advocacy messaging.

3. Approach & Thinking

The approach centred on narrative flow. Instead of treating the site as a static gallery, the structure introduces identity first, then directs users into projects, commissions, and external platforms.

Content organisation was handled to support both creative expression and readability, especially where cultural background, personal mission, and educational context are part of the story.

UX choices aimed to keep the experience expressive while still easy to navigate, so the visual identity supports the message rather than competing with it.

4. Key Features / Highlights

  • Storytelling-driven structure: the page sequence prioritises narrative and voice, not just asset display.
  • Cultural and educational content organisation: artist background and thematic context are integrated into the browsing experience.
  • Portfolio + activism integration: creative projects and social values are presented together as part of one coherent identity.
  • Creative identity and presentation: visual choices and content hierarchy preserve the artist’s tone while keeping key actions discoverable.

5. Outcome / Result

The delivered site functions as a real public platform for showcasing work, sharing perspective, and directing visitors to active project channels.

It improves clarity for new visitors while staying aligned with the client’s creative direction and communication goals.

6. What This Project Shows About Me

This project demonstrates my ability to translate nuanced, personal creative direction into a working site structure that still feels authentic to the client.

It highlights communication, adaptability, and practical follow-through — especially when a project has both artistic and message-driven requirements.